The Third Season of Tata Motors T1 Prima Truck racing championship is all set to kick start on tomorrow Sunday, March 20, 2016 at India’s globally renowned F1 race track the Buddh International Circuit (BIC) at Greater Noida.
In keeping with its commitment of making trucking aspirational for Indian drivers and bringing them to truck racing, the third season of T1 Prima Truck Racing Championship will feature an Indian truck driver race for the first time ,which is expected to be major star attraction at the much awaited event. Selection and training process is complete and 17 Indian potential drivers have been included for competing in the 2016 edition Prime Truck racing championship. Out of 17 Indian drivers total of 12 will be shortlisted for the final race.
“Besides the truck drivers of international acclaim and foreign nationals, Indian drivers especially trained for the event will participate. The truck racing is a highly popular international sport worldwide since 1979. Tata Motors wanted to bring it to India and the major challenge for T.I.C. was to persuade the globally famed truck driving champions and designing the trucks of international standards.” Said Mr Gaurav Dhall of TIC Marketing ,the company which has been conceptualised and organised the Tata motor event .
“The changes for the 2016 season involve the establishment of new categories of racing – the Pro Class and the Super Class. The Pro Class will feature drivers, such as the winner of the first two seasons of the championship, especially drivers who have experience in British Truck Racing and European Truck Racing events. The Super Class will feature the 12 out of 17 Indian truck drivers who have been be selected by Tata Motors.” Said Mr Gaurav Dhall
“In all, months of hard work is expected to result in a marketing strategy that will guarantee huge turnout for an audience centric experience to enjoy truck racing at its best.Over the last two years, the event showcased the best talent in International truck racing, as well as the latest advancements in trucking technologies by Tata Motors.” Said Mr Dhall