After the success of the first of its recently launched original show Bhaage Re Mann, Zindagi is all set to roll out its second home-grown fiction series – Aadhe Adhoore. A compelling concept of relationships, betrayal and unrequited emotion, the show turns the spotlight on the new age woman who is in touch with her deeper self, knows who she is and is not apologetic about it. Set in Kapurthal, Aadhe Adhoore centres on the lead protagonist, Jassi’s life. Premiering on 14th December at 9:50 PM, the show promises to engage its viewers with its strong narrative and unconventional storyline.
Ms. Priyanka Datta, Cluster Head – Zindagi & Zee Anmol, said, “After receiving an overwhelming response to our first original fiction series, Bhaage Re Mann, we are optimistic that audiences will also enjoy Aadhe Adhoore. The show is the modern Indian woman’s take on her life with an underlying mantra – “Follow your heart! Strong narratives, realism in storylines, unconventional concepts and power packed performances have now become synonymous with Zindagi. We take a step ahead in our distinctive brand of storytelling with the next original fiction show, Aadhe Adhoore. It showcases real relationships that will appeal to audiences both mentally and emotionally and we have television’s most daring producer, Ajai Sinha, making it. It’s all about presenting the story with sensitivity and realism for our audiences.”
Witness a story that has never been seen before on Indian Television
Aadhe Adhoore premiering 14th December 2015 at 9:50 PM only on Zindagi